If you're a blogger, chances are you've already considered monetizing your content. Though we’re sure a certain question may have popped up in your head on the way to achieving this goal: how do you find advertisers willing to pay you to promote their products and services? The answer is simple — you should pay attention to influencer marketing platforms, where customers can find you and agree on cooperation.
Influencer Platforms: useful and help make money
Influencer marketing platforms are online platforms that help brands find the right bloggers for their campaigns. For a blogger, being on an exchange is an opportunity to get recognition from brands and receive offers of collaboration from them.
Some platforms have a catalog of bloggers from which customers choose influencers to promote their products and services. Such catalogs are convenient not only for customers, tired of manual search, selection, and credibility checks. For bloggers, especially microbloggers, adding their profile to an influencer catalog is a chance to find customers faster and monetize their content.
Today we have prepared a list of the Top 7 Best Influencer Marketplaces & Platforms and analyzed their advantages and disadvantages.
Top 7 Best Influencer Marketing Platforms
1. Instajet.io
Instajet.io is a popular influencer platform where influencers can add their accounts to the catalog and start receiving Instagram ad orders. The platform has been operating since 2021 and currently has 15 thousand users.
InstaJet.io is unique in that its catalog is completely open for anyone to browse. Advertisers can freely select Influencers from around the world using filters based on geography, amount of subscribers, gender and price, engagement, and other parameters.
When adding an account to the instajet.io Influencers Catalog, a blogger can select and post only those ads which fit their blog theme and will be well-received by their followers.
What’s cool is that InstaJet also has a rating system: the more orders the blogger gets and the better they perform, the higher they are in the rating. By being at the top of the rating, the blogger increases their chances of being recognized by advertisers, which, accordingly, helps them earn more.
😊 Pros
All processes occur within the platform, which greatly simplifies the process for both sides of the transaction. This includes creating a campaign, coordinating ad placement with the advertiser and issuing ad posting requirements, conversion tracking and reporting, communication, compliance checks, and payments.
Other perks include:
✅ simple and intuitive interface with built-in prompts;
✅ convenient system of tasks setting;
✅ free access: you do not have to pay to be added to the platform;
✅ chats: you can communicate with the customer directly on the platform;
✅ secure transaction: your payments are guaranteed and issued only after the requirements and terms of cooperation of the parties are met and approved;
✅ convenient withdrawal methods: when withdrawing funds, you can use bank transfers, cards, as well as withdrawal via Payeer, Payoneer, and Webmoney services;
✅ make money on Instagram with only 2K subscribers: add your account to the catalog and start getting orders, even with a small audience;
✅ bot notifications on Telegram: when you receive an order, you will instantly know about it, and you will never miss the opportunity to earn.
Cons
Although the service is not too big because of the relatively recent start compared to other platforms, it is constantly evolving and adding to the catalog of bloggers. If you add your account now, you can take advantage of the relatively low competition and climb to the top of the rankings more easily.
2. Creator.co
If there’s one influencer platform that understands the importance of small-scale content creators, it’s Creator.co. Putting a focus on small creators, they show dedication towards the concept of quality over quantity when it comes to content production.
The platform offers a database of half a million content creators easily accessible to marketers. If you’re a microblogger, you can join this platform without hesitation.
Pros
✅ At Creator.co, content creators can stay on top of the latest trends and social media opportunities. They also get a free media kit that helps them get the attention of brands in no time.
✅ According to reviews online, the platform is very easy to use, and the customer service is also excellent.
Cons
Honestly? No cons detected! The reviews are great too.
3. TapInfluence
TapInfluence is one of the most iconic influencer marketing platforms that has been around for nearly a decade. The platform has an impressive database of more than 500,000 bloggers who help marketers achieve their goals.
Pros
✅ The platform invites content creators to join their network to gain instant recognition from marketers. Participation is free — simply connect your social media profiles and wait for brands to invite you to bid on a job opportunity.
Cons
🙁According to online reviews, it's hard to get ad orders if your blog isn't very big; customer service also needs improvement.
4. IZEA
IZEAis one of the oldest marketplaces connecting marketers with content creators ever since 2006. The company, ZEA Worldwide, Inc. operates through three platforms: IZEA Exchange (IZEAx), BrandGraph and IZEA Flex.
Izea welcomes bloggers to their online marketplace, where marketers can hire influencers of all types. It offers influencer marketing solutions such as influencer marketing services, influencer marketing platforms, social intelligence platforms, influencer search, creator marketplace, metaverse campaigns, and pricing.
Pros
✅ If you're a blogger who wants to monetize your online presence and/or get paid for creating content for brands, Izea offers a safe and transparent network to do so. You can start with this platform by joining IZEAx, the main content monetization platform, or start by signing up for the marketplace for content creators.
Cons
🙁According to this source, IZEA does not have a very user-friendly interface as compared to other options out there, which makes it a little difficult for all users to use. Additionally, the in-platform messaging is not great — as stated in the reviews, often messages disappear, or you don't receive notifications about new messages.
5. PostMarket
PostMarket is an automated service for effective promotion. The service places a separate emphasis on microbloggers, so if you don't have many subscribers, this service may be the right fit for you.
The PostMarket system selects bloggers based on the presence of potential customers in the blogger's audience and the cost of advertising.
Pros
✅ The platform welcomes microbloggers: you can start earning even if you only have 300 subscribers. In addition, the service provides bloggers with unique training programs and tools to help increase their audience.
Cons
🙁 PostMarket is a small service with few advertisers, so if you're set on making a steady income, consider creating an account on another platform as well.
🙁 Note that if the final ad statistics come out to be lower than expected, the service reserves the right to reduce the final cost of the work.
6. indaHash
indaHash is a user-friendly platform backed by robust automation and a full feature set. The indaHash database covers more than 100 countries and includes bloggers with a reach of more than 5 million users on major international social networks.
Pros
✅ The platform is easy to use and offers productivity tools, user-friendly message boards, and automated emails notifying you of actions so you're always up to date. And they also have an app!
Cons
🙁 The free trial is only available after a demo call with an indaHash expert.
7. Tribe
Tribe is an Australia-based influencer marketplace specifically focused on micro-influencers. If you're one of them and reading this right now, give it a try — according to the developers, Tribe is the fastest-growing influencer marketing platform today.
Tribe has an app which is a major perk (though relative — see below why). In the app, you can browse brands, access briefs for details, suggest ideas and add fees. If the brand you choose likes your ideas, you can get approved for the campaign and start creating your final piece of content. Submit it, and voila, get paid!
Pros
✅ Sign up with only 3K followers;
✅ Decide on how much you want to charge for sponsored content;
✅ Look for campaigns yourself (saves time and makes more money!)
Cons
🙁 The app may seem like a cool feature, but some influencers actually find it frustrating since you’re asked to create content before you’ve even been accepted to the campaign.
I am a blogger, how do I start earning?
In this article, we have listed many influencer marketing platforms and pointed out their main pros and cons. All you have to do now is to weigh all the options, choose the one that suits your interests, add your account to the catalog, and wait for new orders!
Keep creating awesome content, and good luck finding new opportunities!
Still have questions?
Please contact our technical support via Telegram botor email info@instajet.io. We’re always ready to help and answer any questions!
